Saxo Bank Headquarters Copenhagen

The keys to success in online marketing & brand management in the Financial Service Industry

The pace at which brand management and marketing are changing is accelerating every day. Ever since the cluetrain manifesto declared in 1999 that markets were conversations, companies from across industries have been trying to adapt their marketing practices to this new digital arena. One of the industries that have faced the most challenges in adapting to this new context is …

UrielThe keys to success in online marketing & brand management in the Financial Service Industry

Saxo Bank pioneering financial entity with regards to social networks in Spain and Latin America

Uriel, Saxo Bank is a pioneering financial entity with regard to social networks and new ways of communicating with its clients.  What was entailed in kicking off the entire policy of Community Manager, managing people and winning over clients with this new philosophy? In reality, it is not a new philosophy, as our objective at Saxo Bank has always been …

UrielSaxo Bank pioneering financial entity with regards to social networks in Spain and Latin America

Search Engine Optimization in the Forex Broker space

Let’s learn about how top brokers use online marketing to generate thousands of high quality leads per month and post earnings in the hundreds of millions per year. This post was written by one of the top marketers in the forex industry: Bart Burggraaf. Bart has helped top brokers including Saxo Bank and CitiFX planning and implementing some of their …

UrielSearch Engine Optimization in the Forex Broker space